Common questions about working with a strategic decision advisor
What is a strategic decision advisor?
A strategic decision advisor is a thinking partner who helps established business owners make specific, high-stakes decisions. Unlike a business coach — who focuses on accountability, goal-setting, and ongoing development — or a consultant — who typically delivers research or a report — a strategic decision advisor works with you in real time to identify what is blocking a decision, clarify the real choice in front of you, and reach a direction you can act on immediately. Meagan Van Woert at Amplify Decisions works this way: one focused session, one clear decision, one written direction you leave with.
How is Amplify Decisions different from business coaching?
Business coaching focuses on ongoing accountability, mindset, and personal development over months or years. Amplify Decisions is engaged for a specific decision at a specific moment. One session, one decision, one written direction — no recurring check-ins or long-term coaching relationship required. Owners who work with Meagan come with a decision they have been circling and leave the session with a clear direction and a written summary they can act on immediately.
What kinds of decisions do established business owners bring to a Strategic Decision Session?
The most common decision categories include pricing and worth decisions (when an owner knows they are undercharging but the conversation feels personal), team decisions (hiring, firing, restructuring, or rethinking the owner's role), direction decisions (whether to narrow, expand, cut a service line, or pursue a partnership), and honest conversation decisions (when an owner needs clarity on what they actually want from the business and whether it is still aligned with how they are building it).
Do you work with small business owners outside of Vermont?
Yes. While Meagan Van Woert is based in Burlington, Vermont, Amplify Decisions serves established small business owners nationwide through virtual Strategic Decision Sessions. The format — 90 minutes via video, followed by a written summary within 24 hours — works equally well for owners across the country. Vermont-based owners also have the option to connect in person.
What is a Strategic Decision Session and what does it cost?
A Strategic Decision Session is a 90-minute focused working session with Meagan Van Woert. You bring one specific decision you have been unable to move on. Together you work through what is blocking it, what the real choice looks like, and what the right direction forward is. Meagan provides a written direction summary within 24 hours. The current investment is $297 at the founding rate, available through August 1, 2026. The session fee is credited toward the 12-Week Advisory Program if you choose to continue.
How do I know if I need a strategic decision advisor or something else?
A strategic decision advisor is the right fit when you have a specific decision that has been sitting unresolved — not a general feeling of being stuck. If you have been in business three or more years, you have a real decision in front of you, and you want structured thinking rather than ongoing support, a strategic decision advisor is likely what you need. If you are earlier in your journey or looking for long-term accountability, a business coach may be a better fit. If you need implementation support or a team to execute a plan, a business consultant may serve you better.
Is Amplify Decisions right for small business owners in Vermont?
Amplify Decisions is based in Burlington, Vermont and has a particular understanding of the Vermont small business landscape — including the unique challenges of running a service-based business in a smaller market and the relationship-driven nature of Vermont business culture. Vermont business owners can work with Meagan in person or virtually. Owners across the Northeast and nationwide are also served through virtual sessions.